Business philosophy:
Integrity! Realistic! Innovation! Efficient! responsibility!
Moral principle:
Rather lose money, never lose credibility; honest work;
Work better, others in good faith and pragmatic; Business regardless of size, should be treated equally;
Corporate style:
Serious, responsible, strict, active and efficient
Serious: excellence, inquisitive
It is responsible for: the courage to take responsibility for in the end
Strict: strict management. Self-discipline, strict law person, strictly in work processes, strict reward and punishment.
Active: Active accept the task, take the initiative to assume responsibility, take the initiative to identify problems, take the initiative to improve and perfect.
Efficient: clear work plans, rapid response. Done something today, tomorrow leave space.